Storetools.

I · Calculators

The average order, averaged.

Average order value is revenue divided by orders — the cheapest revenue lever you have, because raising it needs no extra traffic. Fill in the blanks.

  in monthly sales, across orders —

Why it matters

Store revenue has three levers — traffic, conversion, and order value. The first two cost money to move. This one usually doesn't: bundles, free-shipping thresholds set just above your current average, and tiered discounts all lift it quietly. A fifteen percent lift does for revenue what fifteen percent more visitors would, without the ad spend.

Find both numbers in Shopify under Analytics → Reports. Use the same period for revenue and orders. New to the metric? Read the plain-English definition of average order value, and see how it feeds customer lifetime value.

Want it raised on autopilot? Hype Discounts runs bundles, tiers and free-shipping goals inside Shopify — by the same engineers who made this page.

See Hype on the App Store